The RoI Health Service Executive (HSE) QUIT campaign began in 2011, prompting hundreds of thousands of quit attempts and giving free personal support to tens of thousands of quitters. Since the campaign started, the numbers of smokers in Ireland has dropped by over 125,000, many prompted to quit by our iconic ‘1 in 2’ messages, delivered with such power and impact by the late Gerry Collins.
"The new QUIT campaign highlights the momentum they can join the former smokers they know, and get can help to do it. highlighting the free personalised supports available through the QUIT service. support around quitting by showing how it affects so many people within our communities and that so many have quit successfully. "
- Ireland now has more quitters than smokers.
- You can join them - you can QUIT and we can help
- You’re twice as likely to quit with our service - We will give you the support you need, when you need it
- This is a free service from the HSE.
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